👋 Hey there, thanks for stopping by!
I’m a creative director and content strategist passionate about video direction, filmmaking, and sound design. Over the past few years, I’ve been immersed in content creation, branding, and storytelling, working with Ad Wise Media and now shaping the creative vision for Outlier, a men’s personal care brand.
I started as an editor, but my passion for content and brand storytelling led me to join Outlier as Content Head, leaving my job to build a content-first brand from the ground up. I have a knack for brands that prioritize storytelling over traditional marketing because I genuinely believe the next generation of brands will be built on the back of powerful storytelling, not just performance marketing.
With end-to-end experience, I’ve crafted powerful ads that convert, content that scales (scaled our IG to 10K followers twice!), and developed a strong visual identity for brands.
My friends describe me as creatively ever-present but physically elusive—always deep in conceptualizing, editing, and directing. But outside of that, I prioritize time for myself and those closest to me.
🎬 If it’s about storytelling, design, or branding, I’m all in.
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